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Event Marketing
Experiential Marketing
Mobile Marketing
March, 2010

Collaboration

As we all know, it takes a team effort to put together a top-notch consumer experience in the mobile marketing industry. And the foundation of this effort comes in the form of multi-faceted collaboration. Here at MW, collaboration is at the heart of our operations. We lean on others and take the weight of others leaning on us. It’s what makes our world turn. And it produces award-winning experiential marketing campaigns. We pride ourselves on our abilities to over-communicate and over-deliver when it comes to our client service. Collaboration is not only the ability to “play nice in the sandbox” with others; it’s also the ability Read more...

Under: MW Blog

Don’t Find Us, We’ll Find You

Whether they’re texting, calling, surfing the web or tweeting, young teenage girls are “attached” to their mobile phones. From Blackberry and Verizon to the Apple iPhone 3Gs, the amount of time and money this target spends is almost unheard of. Come to think of it, it seems as if most everyone is spending time on his or her phones; from the youth market to even seeing an increase in cell phone use of the mature generation. Mobile marketing has been coined as “the next big thing” for quite some time. Year after year, we have seen a steady rise in SMS and MMS messaging to consumers. According to a recent survey, 40% of brands are using these types of ad campaigns.It has been projected that companies will be spending over  Read more...

Under: MW Blog

Marketing Werks Opens New Hub To Serve East Coast Region

(Jersey City, NJ) -- Marketing Werks, the nation's largest independent experiential marketing firm, has announced the opening of a corporate office in the New York metropolitan area to serve its east coast clients and function as a regional operations center. The new office is strategically located in Jersey City, New Jersey, and will be headquarters for 20 Marketing Werks employees who serve the agency's east coast clients. Additionally the centralized office will serve as an operations center for other Marketing Werks teams when their respective campaigns are active in the region. "We are thrilled to establish this office because the east coast is a very important region for Marketing Werks. Focusing our ... Read more...