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Event Marketing
Experiential Marketing
Mobile Marketing
July, 2010

Weekend Getaways

Move over ladies, it’s time for the boys to let loose and relax for a nice weekend getaway…a Mancation. And no, we’re not talking about your stereotypical bachelor-party of drunken bar crawls and partying at casinos, but Read more...

Under: MW Blog

Char-Broil Cooks Up Grilling Tour

Grill maker Char-Broil this summer is activating a 33-week mobile grilling tour to promote its Char-Broil Infrared grills. A crew of three accompanies Char-Broil's 50-foot trailer as it travels to BBQ festivals, NASCAR races, "Taste of"' festivals and NFL football games to connect with consumers and educate them about infrared grilling. The bonus: free food hot off the grill. While this is Char-Broil's ninth year on the road with a mobile tour, this summer's effort has grown in geographical coverage and includes sponsors Miller Lite, Dole, Bubba Burgers and Johnsonville, which provide food and beverages for sampling. AmeriGas, also a sponsor, provides fuel ... Read more...

Under: In The News