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News Release

Marketing Werks Hires Vice President of Human Resources

Marketing Werks welcomes Lisa Amann as the Vice President of Human Resources, based out of the Chicago headquarters. Lisa comes to Marketing Werks with nearly 20 years of experience in the disciplines of HR, HR Systems, applications, and strategy. She has worked in various industries and Fortune 500 companies, with her most recent experience at Sears Holdings…

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News Release

Marketing Werks Hires Director of Client Finance

Kevin Conners has joined Marketing Werks as the Director of Client Finance. His responsibilities include overseeing the profitable planning and execution of company services as well as helping to identify strategic opportunities to further drive revenue and profitability. Kevin will be based at the headquarters location in Chicago. With an MBA from Kellogg Graduate School…

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Employees offices
Engagements

Bringing More to the Air National Guard Tour

Marketing Werks and its partner agency, LMO, are excited to once again be working together for the return of the Air National Guard Mobile Experience. The 2014 Air National Guard Mobile Experience includes five separate touring vehicles designed to educate Americans about Air Guard’s dual role in serving our nation and local communities. The touring vehicles travel nationwide…

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In the News

The Marketing Werks and CROSSMARK Relationship

Jim Rose, President–Marketing Services of CROSSMARK, recently sat down with AdWeek to discuss the Marketing Werks and CROSSMARK merger. Jim discusses how each agency’s strengths come together to further all clients’ initiatives and change the way shopper marketing affects consumers. Click here to read AdWeek’s “Marketing Werks Turns Shopping Into an Event: The agency gains new…

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News Release

Marketing Werks Hires Vice President of Client Services

Holly Meloy has joined Marketing Werks as a Vice President of Client Services, based out of the Chicago office. Meloy will lead Marketing Werks’ portfolio of CPG oriented clients and associated retail vertical clients and will be responsible for leading an in-place account services team in strategy development, delivery, and overall client satisfaction.  She will…

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Employees offices
News Release

Hill’s and Marketing Werks Making 2014 the Year of Healthier Pets

Marketing Werks and Hill’s– a global leader in pet nutrition– look to promote one of the company’s natural pet food lines, Science Diet™, with product samples and coupons to drive user acquisition. The 2014 Healthier Pets. Happier Lives. program educates animal lovers and pet owners about the importance of preventative health care for pets, the…

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News Release

Marketing Werks Wins Silver Ex Award

Marketing Werks has been honored with the Silver award by the prestigious Ex Awards, the world’s largest recognition program for experiential marketing and the only marketing recognition program judged entirely by client-side marketers. The nomination was for “Best Use of Guerrilla/Street Marketing” for Marketing Werks’ role in the Hostess Twinkies “Prepare Your Cakeface” campaign. The…

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Engagements

Driving Towards Victory

Marketing Werks recently partnered with Victory Motorcycles to connect the brand with fans at the 73rd annual Daytona Bike Week. The brand site, located at Daytona International Speedway, allowed fans to interact via a new, digitally-enhanced Victory Motorcycles experience. With data capture as the overall objective, the solution seamlessly integrated digital lead generation technology into…

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Engagements

Fueling Surprises Locally

An interaction with the Verizon FiOS SoCal Experience team can lead to a pleasant surprise. Just ask Steve Kardynal, an active fan of Verizon’s FiOS SoCal community campaign last year, who received a rich reward with a personalized entertainment experience. The campaign returns to Southern California communities with its tech-laden vehicles showcasing Verizon FiOS including…

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News Release

Walgreens and Roush Fenway Racing Stage Season-Long “Race Around America” Fueled by Fan Input and Interaction

NASCAR Sprint Cup Driver Greg Biffle Makes First Pit Stop On Las Vegas Strip Marketing Werks is working with Walgreens and Roush Fenway Racing to promote the “Race Around America” – and interactive sweepstakes promotion. The campaign is promoting Walgreens Balance™ Financial Prepaid MasterCard, which is a safe alternative to cash. Marketing Werks is doing…

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