Posts Tagged: Digital
Marketing Werks Wins Publicity Club of Chicago Award for Kraut Rocks
CHICAGO – Marketing Werks won a Silver Trumpet at the 54th annual Publicity Club of Chicago (PCC) Golden Trumpet Awards in the Marketing: Food and Beverage category for Kraut Rocks. PCC hosts the Golden Trumpet Awards annually to honor distinguished achievements in public relations and communications initiatives throughout the Midwest. With hundreds of submissions in…
award Brand Awareness buzz celebrities DigitalIndyCar Fan Village Brings Fans & Brands Together At The INDY 500
By developing and managing the IndyCar Fan Village, Marketing Werks has created a “community center” for the community of enthusiasts known as IndyCar Nation. Here different brands come together to create an engagement and empowerment zone for fans. The Fan Village will be a focal point and gathering place throughout the IndyCar season. Here’s a look…
Brand Awareness Digital Event Marketing Experiential firestoneThe Influential Benefits
With advancements in technology and communication, people find their news from Twitter, the latest workout trend from YouTube and recipes from Pinterest. While traditional media still holds a place among people, there’s a local, trusted group among consumers: influencers. Utilizing a hyper-local approach, we decided to approach influencers to help celebrate a milestone achievement for…
Digital Event Marketing Healthcare Marketing Hyper-local Hyper-Local MarketingThoughts from our CMO
We are over a month into 2013 and already it’s shaping up to be one of the most exciting years in our industry since 2002. A bold statement given the myriad storms we’ve recently weathered – the recession, election year jitters, fear of the Fiscal Cliff. But there are two big trends I’m seeing that…
Digital engagement engagement marketing Experiential financial servicesGiving Kraut Its Due
Plain and simple, no one was eating sauerkraut. Directly translated to “sour cabbage,” sauerkraut and GLK Foods, the nation’s largest manufacturer of sauerkraut, were in a pickle. Consumers rarely used this tasty condiment outside of October, sausages and hot dogs.
Brand Awareness celebrities content Digital foodiesBanking to Unlock a New Consumer
There’s an economy within the US economy. Where one in 12 US households are, defined by the Federal Deposit Insurance Corporation (FDIC), “unbanked.” Credit cards, loans and credit aren’t welcome. Cash is king. Chase took note and developed a pre-paid card for those very Americans. Now they needed a way to educate consumers on the benefits of using their pre-paid card: Chase Liquid.
acquisitions App Development banking banking cards Brand AmbassadorRising to the Challenge
Partnering with LM&O Advertising, we brought Air National Guard’s Rise to the Challenge Tour to the masses in dynamic, engaging manners.
Air Guard air national guard ANG App Development Brand Awareness